Image “Cold?” courtesy of Allan Foster on Flickr When you ride the subway in fall, you’re reminded that this is the time of year when people share an invisible gift called The Cold. There are hundreds of viruses that cause… Read More ›
Posts about business, marketing, communication, and organizational development.
Photo “junior detective” courtesy of Jessica Lucia on Flickr What sets the geniuses apart—in journalism, entrepreneurship, cosmology, business innovation, and the arts? It’s not the school they went to. Some of the world’s most successful and brilliant people never had… Read More ›
Photo “Shopping – Despair” courtesy of David Blackwell on Flickr Newspapers have content, and the business of marketing content is, of course, content marketing. Content marketing asks What gets and holds a reader’s attention? Then it says Do this, and… Read More ›
The United States is dominated by two political parties. The major soft drink makers are Coke and Pepsi. Most of us own a Mac or a PC. In theory, free markets provide a range of choices, but this range of choice is constrained by the suppliers themselves.
Photo “Stress” courtesy of Bernard Goldbach on Flickr Lately, my friend has been telling me a lot about the “great company” he works for. At least that’s what he says: “It’s a great company; the problems are just in our… Read More ›
Understand. Be Understood. ✎ By Wayne K. Spear 15% of an iceberg is above the water, where we can see it. We know there’s much more ice below the surface, but it’s pure guesswork as to the size, shape, and… Read More ›
Building a business one question at a time. ✎ By Wayne K. Spear